6 aspects to keep your business website fresh

Just the other day my wife was looking for a podiatrist, so she went to her health insurance provider’s website to search for their preferred podiatrist partners. To her shock, the first number she tried on the list rang through to an accountant! It was obvious that her health insurance provider hadn’t maintained the list of partners on their website, and the podiatrist hadn’t informed the insurance provider when their phone number changed. More often than not, customers will use your website as the first point of contact for your business. If your site contains outdated or incorrect information, this can erode customer trust and confidence. Keeping your website current is important, and each week you should spend a few minutes ensuring that everything is up-to-date. Below are 6 aspects that need to remain updated on any business website to keep it fresh. 1. Website technology runs faster than we can! Is your website mobile friendly? The release of the iPhone only 6 years ago has dramatically changed how...